Erik Rannala
Co-Founder & Partner
Prior to forming Mucker Capital, Erik was most recently at Harrison Metal Capital, where he helped lead one of the original seed-stage “micro-VC” firms in Silicon Valley.
Before Harrison Metal, Erik served as vice president of global product strategy and development at TripAdvisor, the world’s largest travel site. Prior to TripAdvisor, Erik held a variety of positions at eBay, including leadership of eBay’s premium features business, which grew during his tenure to over $400 million in revenue, significantly outpacing overall eBay revenue and transaction growth. Previously, Erik held leadership roles at MVP.com and Accenture, where he was a software developer in Accenture’s first practice group dedicated to Internet strategy and development. Erik earlier served at the Domestic Policy Council in the White House.
Erik holds a BS from the University of Delaware and an MBA from Duke University.
Erik can be reached at erik at mucker dot com.
Articles by Erik Rannala
Wanted: Internet Entrepreneurs with Brick & Mortar Chops
I don’t mean to imply that we are in the business of investing in the next generation of . . . quick service restaurants. We are not . . ....
Hacking the Start Up Curve For Cash Money and Fame
Back in October of 2008 (only a few weeks after the world blew up and a few months before the startup I was working at also exploded) I wrote a...
Virality Is a Privilege Not a Right
There is one class I never missed in high school, Drivers Ed. I had been eyeing my sister’s red 1986 Honda Prelude for years – it was going to be...
200 First Dates
I’m not a VC. I’m barely an investor. I’m a wanna be. I fall in love easily. I believe too naively. I don’t see hurdles I see a fun rubrik’s...
Copycats and Category Busters
Once in a while, a seminal startup (let’s call them “category busters”) would appear to magically birth a whole new market category while engendering a legion of copycats and derivatives...
Segmentegery – The Art of Segmentation
Patrick Vlaskovits (Go Falcons!) was over at MuckerLab the other day talking to our companies about customer development which reminded me of the most important (only?) skill I took away...