Erik Rannala
Co-Founder & Partner
Prior to forming Mucker Capital, Erik was most recently at Harrison Metal Capital, where he helped lead one of the original seed-stage “micro-VC” firms in Silicon Valley.
Before Harrison Metal, Erik served as vice president of global product strategy and development at TripAdvisor, the world’s largest travel site. Prior to TripAdvisor, Erik held a variety of positions at eBay, including leadership of eBay’s premium features business, which grew during his tenure to over $400 million in revenue, significantly outpacing overall eBay revenue and transaction growth. Previously, Erik held leadership roles at MVP.com and Accenture, where he was a software developer in Accenture’s first practice group dedicated to Internet strategy and development. Erik earlier served at the Domestic Policy Council in the White House.
Erik holds a BS from the University of Delaware and an MBA from Duke University.
Erik can be reached at erik at mucker dot com.
Articles by Erik Rannala
The Enterprise Self Service Myth
As techies and nerds, we tend to believe in the utopians promise of technology enabling, at the very least, automation, and at the very best, intelligence. As consumers we have...
Fearless (Baseless) Predictions for 2014
Market VC’s accelerate investments in “internet of things” except sometime in Q4, wake up and realize it’s no different than “consumer electronics” – and that we still need to innovate...
Catching Up on Bylines: Lies & Hacks
Making fun of myself and the bullshit I spew on a daily basis . . . It’s almost been two years since I co-founded LA-based accelerator MuckerLab and since then,...
BloomNation: Disrupting the Telegraph Industry
-The main competitor used to have the word “telegraph” in its name -The incumbents in the industry were funded in 1910, 1934, and 1976 -The industry is an oligopoly -Customer...
Things I Hate: Checkbox Competition Slides
We’ve all seen or even put together a presentation that included some version of the following slide: (FYI, I found these slides on slideshare, I’m not commenting at...
Marketplace Value Creation and Capture (PandoDaily)
Creating a liquid and vibrant marketplace is already hard enough; fine tuning a business model, and eventually getting paid for the value that has been created by the marketplace is...