Erik Rannala
Co-Founder & Partner
Prior to forming Mucker Capital, Erik was most recently at Harrison Metal Capital, where he helped lead one of the original seed-stage “micro-VC” firms in Silicon Valley.
Before Harrison Metal, Erik served as vice president of global product strategy and development at TripAdvisor, the world’s largest travel site. Prior to TripAdvisor, Erik held a variety of positions at eBay, including leadership of eBay’s premium features business, which grew during his tenure to over $400 million in revenue, significantly outpacing overall eBay revenue and transaction growth. Previously, Erik held leadership roles at MVP.com and Accenture, where he was a software developer in Accenture’s first practice group dedicated to Internet strategy and development. Erik earlier served at the Domestic Policy Council in the White House.
Erik holds a BS from the University of Delaware and an MBA from Duke University.
Erik can be reached at erik at mucker dot com.
Articles by Erik Rannala
Learning From Lean
I love the lean startup ethos and methodology. It is by far the best thing that has happened to the startup community since the onset of the internet-fuel renaissance in...
Video and Yahoo
Sometimes, the quickest way to lose credibility is to tell people who are a lot smarter, accomplished and experienced than you are what they should be doing instead with their...
Business Plans Are a Waste of Time
This is not an article I wrote – its an interview I gave and eventually published in Inc Magazine. BUT – since I had no idea I sounded so cogent...
New Rules for E-Commerce
(This post is published @ Forbes.com I am just excerpting the first couple paragraphs on the blog) It has taken a long time for the dust to settle from the...
Mobile, The Great Destroyer of Companies
Mobile is broken. Mobile commerce is broken. Mobile advertising is broken. Mobile lead gen is broken. Mobile app discovery is broken. Mobile app pricing is broken. Mobile subscription is broken....
Top Ten Sh*t Not to Say to a VC
I was planning to blame it on demo day, but in reality, I am simply having writer’s block. (Another possibility, I just ran out of interesting things to say –...