Cliff Bersani
Investor
Based in New York City, Cliff invests in pre-seed, seed, and early-stage companies across the Midwest and East Coast.
Prior to joining Mucker, Cliff worked on growth at Xiaomi, where he was an early member of the team tasked with business expansion outside of China. Over his three years at the company, Cliff drove hundreds of millions of dollars in sales through consumer-facing marketing and enterprise partnerships. During his time at the company, Xiaomi grew to be the third largest smartphone brand globally after Samsung and Apple.
Cliff grew up in Hong Kong and speaks near-native Mandarin. He holds a BA in Philosophy from Princeton University and an MBA from Chicago Booth. During his time at Booth, Cliff completed internships at Osage Venture Partners in Philadelphia and Origin Ventures in Chicago.
Cliff can be reached at cliff at mucker dot com.
Articles by Cliff Bersani
The 10 Security Gaps That Plague Startups Before Their A Round
A NOTE ON SEVERITY Not every item on this list carries the same level of risk. Some are the kind of finding that stops a deal. Others are serious but...
Community-Led Growth for Startups: Why Most Communities Fail and How to Build One That Actually Works
In our recent Mucker Growth Series session, I invited Sam Jacobs — founder and CEO of Pavilion — to talk about community-led growth: what it actually means, why most communities...
Pricing Models & Monetization Systems for Startup Success
In our recent Mucker Growth Series webinar session, we invited Jeffrey Tjiok and Jack Benson from Simon-Kucher to break down how startups can build pricing into their DNA from day...
Pitch Decks That Actually Raise Money: An Extreme Makeover Guide
Welcome to another recap from our Growth Series webinars, a series of sessions where we go deep into topics that help drive startup growth. In this session, we invited back...
Stop Hiding Behind Your Screen: In-Person Events Are How You Win in 2026
2026 is shaping up to be the year businesses rediscover the power of shaking hands, clinking glasses, and actually meeting their prospects in person. Don’t take my word for it...
Build Alignment Before You Burn Out
Everything Feels Urgent At early-stage companies, everything feels urgent: shipping product, closing customers, raising money. In that environment, planning can feel like a luxury, or even a liability. In my...