Tony Uphoff
Chief Executive Officer
at Pipeline360
Tony Uphoff is Chief Executive Officer of Pipeline 360, the leading B2B Demand Generation Company. He also serves as an analyst at Cloud Wars, a technology analyst firm that covers the latest trends and best practices in digital transformation. Tony also serves as an advisor and mentor to several tech and digital media companies. Prior to joining Pipeline 360, Uphoff served as President and CEO at Thomasnet.com, where he led the turnaround, growth, and successful sale of the company to Xometry, a publicly traded, on-demand manufacturing marketplace, for $300M in December 2021.
Tony is an award-winning CEO, board member, advisor, and mentor, specializing in turning around, growing, and transforming businesses, cultures, people, and organizational performance. He has a strong track record of building, growing, and leading tech, data, media, and marketing services companies, such as Thomasnet.com, UBM TechWeb, VNU Media, The Hollywood Reporter, InformationWeek, and Business.com.
He is a recognized thought leader, regularly quoted in top media outlets and invited to speak at industry events, including a briefing at the White House on trends in US Manufacturing. Tony received the prestigious McAllister Fellowship Award from Northwestern University’s Medill School of Journalism in 2020.
Articles by Tony Uphoff
Building Product Without Knowing Code With Adam New Waterson
In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...
How To Build An Automated Sales Outreach Engine For Startups with ColdIQ
Many B2B startups (and even larger organizations) are unable to be successful with their outbound sales strategy because they take a lazy, “batch-and-blast” approach. In a recent Mucker Growth Series...
Navigating the AI Sales Tools Landscape To Grow Your Startup With Blue Bowen
We had the privilege of hosting, Eugene “Blue” Bowen, Research Principal from G2, one of the leading software marketplaces and review sites that cover a broad range of B2B solutions....
Compensation Benchmarks for Early Stage Startups with Peter Walker
In this Mucker Growth Session, Peter Walker from Carta reviews insights and compensation benchmarks for early stage startups gathered from Carta’s extensive dataset of nearly 50,000 startups. In the evolving...
Legal 101 For Startups with Amanda Busch
In this Mucker Growth Session, Amanda Busch, General Counsel at Mucker, discusses the legal basics founders should consider when building their startup. Link to Slide Content: Mucker Growth Series –...
Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang
In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...