Tony Uphoff
Chief Executive Officer
at Pipeline360
Tony Uphoff is Chief Executive Officer of Pipeline 360, the leading B2B Demand Generation Company. He also serves as an analyst at Cloud Wars, a technology analyst firm that covers the latest trends and best practices in digital transformation. Tony also serves as an advisor and mentor to several tech and digital media companies. Prior to joining Pipeline 360, Uphoff served as President and CEO at Thomasnet.com, where he led the turnaround, growth, and successful sale of the company to Xometry, a publicly traded, on-demand manufacturing marketplace, for $300M in December 2021.
Tony is an award-winning CEO, board member, advisor, and mentor, specializing in turning around, growing, and transforming businesses, cultures, people, and organizational performance. He has a strong track record of building, growing, and leading tech, data, media, and marketing services companies, such as Thomasnet.com, UBM TechWeb, VNU Media, The Hollywood Reporter, InformationWeek, and Business.com.
He is a recognized thought leader, regularly quoted in top media outlets and invited to speak at industry events, including a briefing at the White House on trends in US Manufacturing. Tony received the prestigious McAllister Fellowship Award from Northwestern University’s Medill School of Journalism in 2020.
Articles by Tony Uphoff

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov
Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers
Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris
Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...

The LinkedIn Playbook: How Startup Founders Can Stand Out & Scale
This LinkedIn Playbook is based on insights from a recent one-time Mucker Growth Session webinar featuring LinkedIn growth experts Alec Paul (Founder of SalesBrand) and Kyle Williams (Founder of Brickstack)....

DeepSeek vs OpenAI: Comparison Breakdown and What It Means For Your Tech Startup With Dan Cleary
In this recent webinar of our Mucker Growth Series, we discussed the evolving AI landscape with Dan Cleary, founder of PromptHub. He provided an in-depth breakdown of DeepSeek vs. OpenAI,...

Building Product Without Knowing Code With Adam New Waterson
In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...