Ross Hoffman

Investor & Advisor

Ross Hoffman is an investor and advisor in Los Angeles. He spent the last 16 years in executive operational roles at William Morris, Google/YouTube, Twitter and Headspace. As Chief Business Officer of Headspace, he led their partnerships, enterprise sales, science and healthcare, international and customer operations teams, scaling revenue to over $100M. Previously, he joined Twitter pre-revenue as one of their first 150 employees, scaling revenue from $0 to $2B+ as VP of Global Content Partnerships where he led a team of 500, partnering with the world’s largest brands and media companies. Prior to Twitter, he held business development positions at Google/YouTube, acquiring content and building out YouTube’s live streaming strategy, team and technology.Hoffman began his career in the William Morris Agency mailroom, ultimately joining their corporate consulting department, advising Fortune 500 companies on their branded entertainment and marketing strategies.

Articles by Ross Hoffman

Annual Financial Planning Best Practices for Startups with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton

In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse

In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch

In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao

In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...

How to Improve Your Team’s Performance and Prevent Burnout with Glenn Gow

In this Mucker Growth Session, CEO coach Glenn Gow discusses improving your team’s performance and preventing burnout. PDF of Glenn’s presentation slides Right Now, Things are Hard On any given...