Roberto Medrano

CEO

at Beach View Capital

Roberto is a board member in cybersecurity, AI, Blockchain, IoT, middleware, API security, microservices, DevOps, software, SaaS, cloud and healthcare companies. Roberto has been an executive at five public companies and in a board position of more than 15 that have been acquired. He has experience with Fortune 100 companies on digital transformation initiatives using mobile, SaaS, and cloud hybrid products. He has deep expertise in marketing, product management, product marketing, alliances, channels, and sales. In late 2023, Inc 5000 published their fast-growing list with 4 of Roberto’s companies listed.

Roberto is a cybersecurity pioneer and led initiatives in the early phases of the firewall, content security, and security policy. He was selected as a participant in President Clinton’s White House Security Summit on cybersecurity. Founder/Board member for Information Technology Information Sharing and Analysis Center (IT-ISAC) and participated in the National Cyber Security Summits and The White House National Strategy to Secure Cyberspace. He was one of the top 100 Sr. Executives at HP as General Manager of HP Software. As GM for HP divisions, he served a vital role as head of HP’s key strategic emerging businesses that included cybersecurity, middleware, management, web services, CRM, and E-commerce.

Other Accolades:

Ranked (2014) as #12 of top 250 CMOs in the world, “The 100 most influential Hispanics in the US”, “The 100 Most Influential Latinos of Silicon Valley”, “HITEC Hall of Fame”, “HITEC 100” for 10 years
Served in more than 30 company/advisory boards: Arcot (Acquired CA), Aventail (Acquired SonicWall/Dell), Encentuate (Acquired IBM), Netscaler (Acquired Citrix), Bigfix (Acquired IBM), AirZip (Acquired Willow Tech), Confluent (Acquired Oblix/Oracle), PivX (IPO 2004), Sand Hill IT Security (reverse IPO EdgeWave), JackBe (Acquired SoftwareAG)
Former GM HP Software, CEO PoliVec, President Finjan (FNJN), EVP Akana, VP Milkyway (IPO 1996) firewall pioneer, VP Avnet (AVT) and executive Sun Microsystems
UCLA MBA, MIT MSEE and USC BSEE

California

AI & Data Science, Consumer FinTech, CyberSecurity, FinTech Enterprise, HealthTech & BioTech, SaaS & B2B Marketplace

advertisingAIAI GovernanceAnalyst RelationsAPIapi managementAPI securityapigeeApplication ArchitectureARarchitectureArtificial IntelligenceAUDIENCE SEGMENTATIONB2BB2B enterprise software business developmentB2B MarketingB2B SaaSB2B2CbitcoinBlockchainboardBoard MembershipBrand Positioningbrandingbusiness developmentBusiness PlanBusiness StrategyCEOCHANNEL MARKETINGCHANNELS SALESChief Executive OfficerChief Marketing officerChief Operating Officerchief revenue officercloudCloud ComputingCMOCommunity BuilderCompetitive IntelligenceCOOCorporate CommunicationCRMCROcrowdstrikeCTOCustomer SuccessCybercybersecuritydata communicationsData-driven communicationsDev opsdevopsDigital MarketingDistributed LedgerEarly-Stage GrowthengineeringEnterprise architectureEthereumfintechfirewallFirewallsGo-to-Market ExecutionGovernanceidentityINCREASED SALESInfluencer managementINSIDE SALESIntegrationINTEGRATORinteriminternal communicationsInternational PRINTRUSIONIPOLead GenerationM&A communicationsManaged ServicesMARCOMMarket Segmentationmarketingmarketing automationMarketing StrategyMarketoMBAmcafeemedia relationsmicroservicesmiddlewareMNSPmulesoftNetwork servicesNLPOCROEMOMRoperationsOptimizationOracleOutbound Marketingpalo alto networksPhysical SecurityPortfolio ManagementPRPresidentPricingproduct developmentproduct managementProduct Marketingproject managementPublic RelationsQUANTITATIVERSASaaSsales automationSALES ORGANIZATIONSALES PLANSAPSD-WANSearch EngineSEARCH ENGINE OPTIMIZATIONSecuritySegmentationSmart contractsSOASocial Media AdvertisingSocial Media MarketingsoftwareSOFTWARE AS A SERVICEsoftware developmentstakeholder managementSunSupply ChainSymantecTechnical MarketingTelemarketingThought LeadershipTRADESHOWUXVideo ConferencingVMwareVPVP of engineeringVP of MarketingVP product managementVP product MarketingVP SalesWeb Services

Articles by Roberto Medrano

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov

Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris

Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...

The LinkedIn Playbook: How Startup Founders Can Stand Out & Scale

This LinkedIn Playbook is based on insights from a recent one-time Mucker Growth Session webinar featuring LinkedIn growth experts Alec Paul (Founder of SalesBrand) and Kyle Williams (Founder of Brickstack)....

DeepSeek vs OpenAI: Comparison Breakdown and What It Means For Your Tech Startup With Dan Cleary

In this recent webinar of our Mucker Growth Series, we discussed the evolving AI landscape with Dan Cleary, founder of PromptHub. He provided an in-depth breakdown of DeepSeek vs. OpenAI,...

Building Product Without Knowing Code With Adam New Waterson

In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...