Jeffrey Sellinger

Co-founder & CEO, HipDot

Jeff is currently a co-founder and CEO of HipDot. Previously, he co-founded Shopkick (acquired by SK Planet $200M+) and GoldPocket Wireless (Acquired by Motricity). Jeff has also held advisor roles with several other successful startups. Additionally, Jeff has held senior level roles at both CBS and Disney, building new divisions at each. At Disney, he was SVP Disney Learning and built out a new children’s learning brand consisting of toys, books and apps. While at CBS, he was EVP overseeing mobile for the corporation including CBS, The CW, CBS Sports, CBS News and the CNET brands. While there, Jeff created and ran a 24 hour CBS channel and started the new CBS Records. Jeff loves creating great consumer experiences, finding winning business models and building teams. When he’s not working, he spends most of his time with his wife and two little children. Anyone who knows Jeff well knows that he’s a big fan of Elvis and cool sneakers…or at least what he thinks are cool sneakers!

Articles by Jeffrey Sellinger

Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang

In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...

Annual Financial Planning Best Practices for Startups with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton

In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse

In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch

In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao

In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...