James Revell
Board Member
at 40hammocks
High-output revenue strategist with deep expertise across performance and partner marketing, revenue operations, demand generation, content distribution, and brand growth. Proven ability to scale GTM functions, unlock new revenue channels, and drive sustainable growth across early-stage and enterprise environments.
Leadership roles span notable companies including Live Nation Entertainment (NYSE: LYV), Rubicon Project (now Magnite, NASDAQ: MGNI), and World Poker Tour (NASDAQ: AESE). As a founding team member at Wildfire Systems, served as VP of Global Affiliate & Growth Marketing, where he helped build and scale its merchant’s roster to over 30k for this influencer-powered, white-label B2B2C Fintech platform with global reach. Expert in affiliate ecosystems, publisher/creator monetization, and incremental ecommerce revenue strategies via product-level intent signals. Known for translating complex partnership and marketing strategies into repeatable, high-leverage outcomes.
Advisor, contributor, and panelist at Martech Record. Operating Expert with Mucker Capital. Civic leadership includes serving as Commissioner for the City of Carlsbad, Trustee at Notre Dame de Namur University, and Director at San José State University Alumni Association. Academic credentials include a BA in Political Science, MBA in Marketing, and MPA in Human Resource Management.
Articles by James Revell
Finance 101 for Early Stage Startup Founders with Debbie Rosler
In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...
Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich
In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....
How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil
In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. Delivering value at every touchpoint of...
How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide
In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...
Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai
In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...
Leveraging a Financial Model for Fundraising Success with Steven Plappert
In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...