James Revell
Board Member
at 40hammocks
High-output revenue strategist with deep expertise across performance and partner marketing, revenue operations, demand generation, content distribution, and brand growth. Proven ability to scale GTM functions, unlock new revenue channels, and drive sustainable growth across early-stage and enterprise environments.
Leadership roles span notable companies including Live Nation Entertainment (NYSE: LYV), Rubicon Project (now Magnite, NASDAQ: MGNI), and World Poker Tour (NASDAQ: AESE). As a founding team member at Wildfire Systems, served as VP of Global Affiliate & Growth Marketing, where he helped build and scale its merchant’s roster to over 30k for this influencer-powered, white-label B2B2C Fintech platform with global reach. Expert in affiliate ecosystems, publisher/creator monetization, and incremental ecommerce revenue strategies via product-level intent signals. Known for translating complex partnership and marketing strategies into repeatable, high-leverage outcomes.
Advisor, contributor, and panelist at Martech Record. Operating Expert with Mucker Capital. Civic leadership includes serving as Commissioner for the City of Carlsbad, Trustee at Notre Dame de Namur University, and Director at San José State University Alumni Association. Academic credentials include a BA in Political Science, MBA in Marketing, and MPA in Human Resource Management.
Articles by James Revell
2025 New York Tech Week Recap Of Mucker Sessions
Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...
How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov
Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...
Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers
Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...
Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris
Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...
The LinkedIn Playbook: How Startup Founders Can Stand Out & Scale
This LinkedIn Playbook is based on insights from a recent one-time Mucker Growth Session webinar featuring LinkedIn growth experts Alec Paul (Founder of SalesBrand) and Kyle Williams (Founder of Brickstack)....
DeepSeek vs OpenAI: Comparison Breakdown and What It Means For Your Tech Startup With Dan Cleary
In this recent webinar of our Mucker Growth Series, we discussed the evolving AI landscape with Dan Cleary, founder of PromptHub. He provided an in-depth breakdown of DeepSeek vs. OpenAI,...