Hila Qu

VP of Growth, Acorns

Hila Qu is a user growth expert with extensive experience in growth strategy, architecture and tactics, including product-driven growth, paid acquisition, CRM, and analytics. Currently, she is VP of Growth at Acorns, has helped the company to grow the user base to over 4 millions, and successfully launched 2 new products. Previously, she was head of growth at Growthhackers.com, the central hub for worldwide’s growth practitioners. Born and raised in China, Hila also has unique insight into growth and startup strategy in both US and China. She writes about growth hacking as a contributor to Startup Grind Publication on Medium, and her recently published book about growth hacking was ranked as top 4 best business book of 2018 in China.

Articles by Hila Qu

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

How to Nail Your Pitch Deck (and Avoid Mistakes Founders Make) with Matt Gore

Have you ever thought of the average attention span per slide when an investor is going through your pitch deck? What kind of pitch deck are investors expecting? Our recent...

How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Rosabel also...

SaaS Startup Pricing Mistakes (and How to Fix Them) with Kyle Poyar

In this Mucker Growth session, Kyle Poyar from OpenView delves into the critical topic of pricing for SaaS startups, aiming to rectify prevailing mistakes in your pricing strategies. Optimizing SaaS...

The Realities of PR for Startups with Priscilla Vento

In the dynamic realm of PR for startups, understanding the nuances and timings is crucial. Priscilla Vento, the founder and CEO of 30 Miles North PR, a recommended partner, joins...