Hila Qu
Growth Advisor
at Trajectory Growth
Hila is a highly respected and sought-after growth advisor. She was Executive in Residence at Reforge and former Director of Growth at GitLab, where she helped establish the Product-led Growth motion and contributed to the company’s successful IPO.
Previously, as VP Growth at Acorns, she built a full-funnel growth team and helped scale the user base from 1M to 5M.
Hila is currently advising startups looking to unlock the power of product-led growth via strategy, data/experiments, and team.
Content & Articles by Hila Qu
Most Startup Content Is Invisible: Here’s How to Fix It
In this Mucker Growth Series session, we invited Irina Maltseva, founder of Seen, to share how early-stage B2B SaaS companies get found on Google and inside LLMs. She has spent...
Setting Up A Founder-Led Organic LinkedIn Content Machine With Claude
In this Mucker Growth Series session, we invited Jonathan Martinez, founder and CEO of GrowthPair, to share how founder-led LinkedIn content took his startup from zero to $1M in annual...
Lessons From Building An AI-Native Startup with Octagos
In this Mucker Growth Series session, we invited friends from one of our portfolio companies Haley Chute, CPO & CMO, and Harpreet Marwaha, COO & CFO of Octagos, to share...
How To Craft Your Website Messaging & Positioning as a Startup
In this Mucker Growth Series session, Anthony Pierri, co-founder of FletchPMM, walks through how to craft website messaging and positioning as a startup. FletchPMM is a consultancy that has worked...
2026 New York Tech Week Recap of Mucker Sessions
Mucker Capital went to New York Tech Week to host sessions for founders, operators, and builders thinking through how AI is changing product, growth, and search. Among the sessions were:...
Closing Enterprise Deals in Founder-Led Sales as a Startup
In our recent Mucker Growth Series session, I invited David Mackay, Managing Director at D9Y and one of our operating experts at Mucker, to talk about closing enterprise deals in...