Garrett Dallas

Consultant & Advisor

at Consultant

Garrett Dallas is a strategic product and operations executive with over 18 years of experience driving innovation across retail, fintech, food, and logistics sectors. He has led growth and commercialization for companies ranging from venture-backed startups to global enterprises, including CoolerX, Coinstar, and Taco Bell. Garrett has successfully built and scaled cross-functional teams, deployed high-impact technology products in 25,000+ retail locations, and driven go-to-market strategies that enabled new revenue streams and national expansion. As a co-founder of Alula, a portfolio company of Redbox, Garrett brought a fintech concept from whiteboard to 1,000+ retail locations and $300M in processed transactions, ultimately resulting in acquisition by Blackhawk Network. At CoolerX, he oversaw deployment of a national retail media and digital merchandising platform seen by 120M shoppers per month in leading U.S. grocery, convenience, and drugstore chains. Today, Garrett serves as a Board Advisor to early-stage startups like Attribute Analytics and mentors founders through the Techstars Emory Founder Catalyst Program, where he coaches on commercialization, product strategy, and operational scaling. He is passionate about helping entrepreneurs navigate complex growth phases, align execution with strategy, and bring innovative ideas to life. Garrett holds an MBA from USC Marshall and a BBA from Emory University.
Illinois
AI & Data Science, Consumer FinTech, FinTech Enterprise, HealthTech & BioTech, Media & Entertainment, Other
Advisor & MentorAI-Enabled PlatformsCommercializationConsumer BehaviorCross-Functional LeadershipEarly-Stage GrowthFintech InnovationFranchise OperationsGo-to-Market ExecutionIoT SystemsMulti-Unit RetailOperational ScalingP&L ManagementPlatform Deploymentproduct strategyRetail TechnologyStrategic PartnershipsSupply Chain OptimizationTeam BuildingVenture-Backed Startups

Articles by Garrett Dallas

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch

In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao

In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...

How to Improve Your Team’s Performance and Prevent Burnout with Glenn Gow

In this Mucker Growth Session, CEO coach Glenn Gow discusses improving your team’s performance and preventing burnout. PDF of Glenn’s presentation slides Right Now, Things are Hard On any given...

Finance 101 for Early Stage Startup Founders with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales.     Delivering value at every touchpoint of...

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