Bobby Benfield
CEO
at OpenComp, Inc.
Bobby Benfield is a results-oriented executive with extensive experience in building technology-driven digital businesses and consumer brands. As an advisor to OpenComp since its founding and its CEO since August 2023, Bobby has played a pivotal role in OpenComp’s growth.
Previously, Bobby held senior executive roles at BeautyCounter and Shopzilla, each of which had successful exits. He was also an early advisor and investor in Honey Science, which sold to Paypal in 2020.
Before his digital career, Bobby practiced corporate law at O’Melveny & Meyers LLP, specializing in corporate finance and M&A. He holds a B.A. in Political Science from the University of California, San Diego, and a J.D. from Loyola Law School, Los Angeles.
Outside the office, Bobby enjoys family time, swimming, yoga, travel, hiking, practicing art, and reading.
Articles by Bobby Benfield
Finance 101 for Early Stage Startup Founders with Debbie Rosler
In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...
Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich
In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....
How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil
In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. Delivering value at every touchpoint of...
How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide
In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...
Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai
In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...
Leveraging a Financial Model for Fundraising Success with Steven Plappert
In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...