Bobby Benfield
CEO
at OpenComp, Inc.
Bobby Benfield is a results-oriented executive with extensive experience in building technology-driven digital businesses and consumer brands. As an advisor to OpenComp since its founding and its CEO since August 2023, Bobby has played a pivotal role in OpenComp’s growth.
Previously, Bobby held senior executive roles at BeautyCounter and Shopzilla, each of which had successful exits. He was also an early advisor and investor in Honey Science, which sold to Paypal in 2020.
Before his digital career, Bobby practiced corporate law at O’Melveny & Meyers LLP, specializing in corporate finance and M&A. He holds a B.A. in Political Science from the University of California, San Diego, and a J.D. from Loyola Law School, Los Angeles.
Outside the office, Bobby enjoys family time, swimming, yoga, travel, hiking, practicing art, and reading.
Articles by Bobby Benfield
Building Product Without Knowing Code With Adam New Waterson
In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...
How To Build An Automated Sales Outreach Engine For Startups with ColdIQ
Many B2B startups (and even larger organizations) are unable to be successful with their outbound sales strategy because they take a lazy, “batch-and-blast” approach. In a recent Mucker Growth Series...
Navigating the AI Sales Tools Landscape To Grow Your Startup With Blue Bowen
We had the privilege of hosting, Eugene “Blue” Bowen, Research Principal from G2, one of the leading software marketplaces and review sites that cover a broad range of B2B solutions....
Compensation Benchmarks for Early Stage Startups with Peter Walker
In this Mucker Growth Session, Peter Walker from Carta reviews insights and compensation benchmarks for early stage startups gathered from Carta’s extensive dataset of nearly 50,000 startups. In the evolving...
Legal 101 For Startups with Amanda Busch
In this Mucker Growth Session, Amanda Busch, General Counsel at Mucker, discusses the legal basics founders should consider when building their startup. Link to Slide Content: Mucker Growth Series –...
Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang
In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...