Arthur Wang

Founder and Owner

at Abax Interactive

Arthur Wang is an online media professional with an emphasis on audience development, audience acquisition, branded response, and direct marketing. He is also the founder and owner of Abax Interactive, an online direct marketing agency. He recently held the position as the Chief Marketing Officer (CMO) at Super Deluxe, a digital social video network. Prior to Super Deluxe he was the VP and General Manager at CBS Interactive, where he founded and launched the Central Audience Development and Acquisition team that supported CBS.com, CBSNews.com, CBSSports.com, CNET, GameSpot, Metrolyrics, TechRepublic, TVGuide, and ZDNet. He also built a team with one of the highest revenue per head divisions, accounting for over $40 million in annualized revenue. He was the founder of SimplyFinance, an online community that provides expert financial content, Terra Matrix Media, a performance-based marketing organization, and CallsDirect, a performance-based media. Arthur graduated with a B.A. in Business-Economics from UCLA and later earned his MBA in Entrepreneurship and Finance from UCLA Anderson School of Management.

Articles by Arthur Wang

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. Delivering value at every touchpoint of...

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

How to Nail Your Pitch Deck (and Avoid Mistakes Founders Make) with Matt Gore

Have you ever thought of the average attention span per slide when an investor is going through your pitch deck? What kind of pitch deck are investors expecting? Our recent...