Cliff Bersani
Investor
Based in New York City, Cliff invests in pre-seed, seed, and early-stage companies across the Midwest and East Coast.
Prior to joining Mucker, Cliff worked on growth at Xiaomi, where he was an early member of the team tasked with business expansion outside of China. Over his three years at the company, Cliff drove hundreds of millions of dollars in sales through consumer-facing marketing and enterprise partnerships. During his time at the company, Xiaomi grew to be the third largest smartphone brand globally after Samsung and Apple.
Cliff grew up in Hong Kong and speaks near-native Mandarin. He holds a BA in Philosophy from Princeton University and an MBA from Chicago Booth. During his time at Booth, Cliff completed internships at Osage Venture Partners in Philadelphia and Origin Ventures in Chicago.
Cliff can be reached at cliff at mucker dot com.
Articles by Cliff Bersani

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends
Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations
In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

2025 New York Tech Week Recap Of Mucker Sessions
Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov
Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers
Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris
Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...