Todd Rosenberg

SVP, Business Development and Content Strategy, Universal Music Group

Combining an entrepreneurial approach with business development and operational expertise, Todd has a 20+ year track record of developing and leading successful ventures within entertainment, technology and advertising companies. Todd has grown revenue, audience and brand visibility through partnerships with the world’s largest corporations, agencies and brands including Walmart, IAC, Lucasfilm, Warner Brothers, YouTube, ESPN, BBC, Pixar and Facebook. Todd currently serves as the SVP of Business Development and Content Strategy at the Universal Music Group. Before Universal, Todd served as VP of Business Development and Operations at The Walt Disney Company. As a digital thought leader and executive at The Walt Disney Company, Todd pioneered the company’s content claiming business, creating a multimillion-dollar profit center spanning all Disney’s content divisions. He was promoted in 2016 to oversee the entire Maker Studios Network including partnerships, audience development, platform management and operations. Prior to Disney, Todd spearheaded the development of OpenX’s programmatic advertising exchange. During his time with OpenX, net revenue increased by more than 60x to exceed $100 million, and he transitioned from an operational to a strategic role informing product, sales, legal and marketing. Todd is also active in the Los Angeles start-up community, working with prominent venture funds, accelerators and advising early stage companies. His career began in the music industry as a creative executive for the world’s foremost record labels, discovering and fostering talent, curating film soundtracks and compilations, and licensing music. He is a native Angeleno, with a B.A. from the University of Michigan and an MBA from USC Marshall School of Business.

Articles by Todd Rosenberg

Finance 101 for Early Stage Startup Founders with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales.     Delivering value at every touchpoint of...

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

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