Seth Cohen

Partner, Quonundrums

Seth Cohen is a Senior Partner at Q8 Research, LLC. He also serves as a co-owner of Quonundrums, a boutique market research firm. Seth Cohen was most recently the Vice President of International at Spot Runner, a media agency based in Los Angeles, where he led Spot Runner’s international expansion efforts. Previously, Mr. Cohen was the Vice President of Marketing for Spot Runner, and oversaw PR, brand, product marketing and research. Before helping launch Spot Runner in early 2005, he founded and led eBay’s Consumer Insights team. His team was responsible for all primary research for eBay and PayPal, including advertising testing, segmentation, brand tracking, and customer satisfaction measurement. He has also held research positions with Excite@Home, Charles Schwab and Visa. Mr. Cohen has an MBA from Santa Clara University and a BA in Economics from the University of California, Santa Cruz.

Articles by Seth Cohen

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...