Ryan Steelberg
Co-founder and President, Veritone, Inc.
Ryan Steelberg brings nearly 20 years of executive management experience in technology, marketing, business development and sales. He is considered one of the foremost experts in digital and online advertising. Since 1996, he and his brother Chad have raised more than $180 million in equity financing, managed 400+ employees and created in excess of $3.0 billion in shareholder value, through the successful founding, management, and liquidation of three industry impactful companies. In 2002, the Steelbergs founded dMarc Broadcasting, growing to service more than 4,600 US radio stations, bridging and integrating online and broadcast advertising systems. dMarc Broadcasting was acquired by Google, Inc. in February of 2006 for $1.238 billion in cash and performance incentives. Prior to dMarc, the Steelbergs co-founded AdForce in 1995, formerly the world’s largest centralized, independent ad-serving and management solution, and 2CAN Media (AdSmart), which grew to become the third largest Internet advertising sales organization. As the primary competitor to DoubleClick, AdForce (formerly traded on NASDAQ as ADFC) controlled more than 50% of the online ad-management market in the US, through such clients as Netscape, GeoCities, AOL and Goto.com, the precursor to Overture Services (later purchased by Yahoo!). AdForce was acquired by CMGi in 1999 for more than $500 million. 2CAN was sold to CMGi in 1999 for over $50 million. Named by the Orange County Business Journal as two of the county’s “50 Most Influential Businesspeople,” Ryan and Chad were finalists for Ernst & Young’s “Entrepreneur of the Year” in 2000. In 2006, Ryan and Chad Steelberg were named two of the “50 Most Powerful People in Radio,” by Radio Ink Magazine. Most recently, Ryan was named a recipient of the 2009 Sports Business Journal’s Forty under 40 Awards.
Content & Articles by Ryan Steelberg
The 10 Security Gaps That Plague Startups Before Their A Round
A NOTE ON SEVERITY Not every item on this list carries the same level of risk. Some are the kind of finding that stops a deal. Others are serious but...
Community-Led Growth for Startups: Why Most Communities Fail and How to Build One That Actually Works
In our recent Mucker Growth Series session, I invited Sam Jacobs — founder and CEO of Pavilion — to talk about community-led growth: what it actually means, why most communities...
Pricing Models & Monetization Systems for Startup Success
In our recent Mucker Growth Series webinar session, we invited Jeffrey Tjiok and Jack Benson from Simon-Kucher to break down how startups can build pricing into their DNA from day...
Pitch Decks That Actually Raise Money: An Extreme Makeover Guide
Welcome to another recap from our Growth Series webinars, a series of sessions where we go deep into topics that help drive startup growth. In this session, we invited back...
Stop Hiding Behind Your Screen: In-Person Events Are How You Win in 2026
2026 is shaping up to be the year businesses rediscover the power of shaking hands, clinking glasses, and actually meeting their prospects in person. Don’t take my word for it...
Build Alignment Before You Burn Out
Everything Feels Urgent At early-stage companies, everything feels urgent: shipping product, closing customers, raising money. In that environment, planning can feel like a luxury, or even a liability. In my...