Roshanna Sabaratnam

Chief Digital Officer/Retail

at Natural History Museums of Los Angeles County

Roshanna Sabaratnam is the Chief Digital Officer at NHMLAC, where she leads the Digital Strategies department.
She is responsible for overseeing Information Technology, web development, eCommerce, and digital/technology innovation,
guiding her team to refine and execute the institution’s vision and strategic direction.

Previous Experience:

  • Over 15 years in eCommerce leadership roles, including senior positions at Sotheby’s Auction House, J Brand Jeans, and Wasserman Media Group.
  • Held key digital media roles at Gilt Groupe, Fox Digital Media, and Yahoo!.

Education:

  • Georgetown University – Bachelor of Science in Language Arts (Japanese & Russian) with a minor in Business.
  • Loyola Marymount University – Master of Business Administration (MBA) and Juris Doctor (JD).
California
DTC (Direct-to-Consumer), Media & Entertainment
EcommerceRetail Technology

Content & Articles by Roshanna Sabaratnam

Most Startup Content Is Invisible: Here’s How to Fix It

In this Mucker Growth Series session, we invited Irina Maltseva, founder of Seen, to share how early-stage B2B SaaS companies get found on Google and inside LLMs. She has spent...

Setting Up A Founder-Led Organic LinkedIn Content Machine With Claude

In this Mucker Growth Series session, we invited Jonathan Martinez, founder and CEO of GrowthPair, to share how founder-led LinkedIn content took his startup from zero to $1M in annual...

Lessons From Building An AI-Native Startup with Octagos

In this Mucker Growth Series session, we invited friends from one of our portfolio companies Haley Chute, CPO & CMO, and Harpreet Marwaha, COO & CFO of Octagos, to share...

How To Craft Your Website Messaging & Positioning as a Startup

In this Mucker Growth Series session, Anthony Pierri, co-founder of FletchPMM, walks through how to craft website messaging and positioning as a startup. FletchPMM is a consultancy that has worked...

2026 New York Tech Week Recap of Mucker Sessions

Mucker Capital went to New York Tech Week to host sessions for founders, operators, and builders thinking through how AI is changing product, growth, and search. Among the sessions were:...

Closing Enterprise Deals in Founder-Led Sales as a Startup

In our recent Mucker Growth Series session, I invited David Mackay, Managing Director at D9Y and one of our operating experts at Mucker, to talk about closing enterprise deals in...

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