Risto Lähdesmäki

Founder & CEO, Idean

Risto Lähdesmäki is a Founder and CEO of Idean Inc., one of the leading UX design companies in the world. His passion is to create world-changing user experiences and make design driven business impact for his clients. Since 1999 Risto has been working with a huge number of UX projects around the world for major leading consumer and b-to-b brands – from mobile to ubiquitous screens. He has a special talent for identifying business opportunities for his client companies – and he is somewhat water-resistant for a phrase: “this is not possible to do”. Luckily he is surrounded by a group of other similar mindsets at Idean. Currently Risto is growing Idean business in the US and as a Chairman of the company he oversees global business development. Risto is an designer and entrepreneur by heart and has worked with Start-ups all his professional career.

Articles by Risto Lähdesmäki

Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang

In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...

Annual Financial Planning Best Practices for Startups with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton

In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse

In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch

In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao

In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...