Pete Distad

VP Product Marketing, Apple

Pete Distad is currently the VP of Product Marketing at Apple. Previously he served as Senior Vice President of Marketing and Distribution for Hulu, LLC. He was responsible for leading Hulu’s efforts in customer acquisition and retention, distribution and marketing partnerships, and content and brand marketing. Prior to joining Hulu, he was a Management Consultant at McKinsey & Company where he specialized in sales and channel management, go-to-market, online media strategy, marketing effectiveness and partnership/alliance development. Before McKinsey & Company, he was Vice President of consulting services for Calence (now Insight). Prior to Calence, he was a consultant at Andersen Consulting (now Accenture) where he focused on helping clients improve their business processes using technology solutions. Mr. Distad graduated magna cum laude from the University of Wisconsin where he earned his Bachelor of Business Administration, in Management Information Systems with a minor in Computer Science.

Articles by Pete Distad

LA Tech Week 2025 Day 2 Recap: Startup Growth – Tuesday Oct 14

After a packed AI Building Day, we continued LA Tech Week with Startup Growth Day, a full schedule of sessions focused on go-to-market strategy, founder journeys, and scaling startups in...

LA Tech Week 2025 Day 1 Recap: AI Building – Monday Oct 13

We hosted three full days of events during LA Tech Week, each one focused on helping founders learn, connect, and build with the latest in AI and startup growth. Day...

Using Customer Feedback to Build a Product that Customers Will Love

Customer feedback is the lifeblood of successful product development, but many startups struggle with collecting, validating, and prioritizing the constant stream of input from users, advisors, and internal teams. In...

Shaun Merritt Vibe-Coded Karrot.ai

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....
Balancing self-care and startup pressure as a founder

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

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