Nate Yu

CEO and Founder

at Butter

Nate Yu is the CEO and founder of Butter – an AI-native creative platform used by thousands of brands and agencies to make better content faster.

He was on the early team at Grubwithus (YC W12), which pivoted into GOAT and led growth teams at venture-backed startups Shyp and Athos. Nate invests and advises companies on growth and product including Headspace, Mozilla, Harry’s, Blockfolio, and WeWork.

His areas of focus are building product led growth loops, improving user retention, finding emerging acquisition channels, and scaling creative testing using AI.

California
AI & Data Science, SaaS & B2B Marketplace
AI Content Strategygrowth marketingProduct

Articles by Nate Yu

Austin Tech Week 2025 Recap

Mucker Capital hosted two powerful days of programming during Austin Tech Week, bringing together founders, operators, and growth leaders to share real-world insights from the startup trenches. Across four sessions,...

LA Tech Week 2025 Day 3 Recap: AI Search – Wednesday Oct 15

After two packed days exploring AI startup building and go-to-market growth, Day 3 of LA Tech Week shifted focus to the evolving world of AI Search, how new AI technologies...

LA Tech Week 2025 Day 2 Recap: Startup Growth – Tuesday Oct 14

After a packed AI Building Day, we continued LA Tech Week with Startup Growth Day, a full schedule of sessions focused on go-to-market strategy, founder journeys, and scaling startups in...

LA Tech Week 2025 Day 1 Recap: AI Building – Monday Oct 13

We hosted three full days of events during LA Tech Week, each one focused on helping founders learn, connect, and build with the latest in AI and startup growth. Day...

Using Customer Feedback to Build a Product that Customers Will Love

Customer feedback is the lifeblood of successful product development, but many startups struggle with collecting, validating, and prioritizing the constant stream of input from users, advisors, and internal teams. In...

Shaun Merritt Vibe-Coded Karrot.ai

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

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