Michael Su
Director, Yellow, Snap Inc.
Michael Su is currently the Director of the Yellow Content Accelerator at Snap Inc. He previously served as Chief Product Officer at MiTu, the Hispanic multi-channel network. At MiTu, Michael headed up Spanish-learning network’s product department and expanded its overall offerings. He also worked on MiTu’s technology platform alongside MiTu Chief Technology Officer and founder of app company Llightt, Alex Mostoufi. Michael previously served as the head of product at Upworthy, and VP of Product at Break Media before that. Michael co-founded Massive Joe Studio1, a studio that creates character and story driven mobile games, in 2011, and Deep Fried Manna, a brand within the Massive Joe Studios family that creates Christian themed apps and games for kids, in 2012. Michael graduated from University of Pennsylvania with a BS in Computer Science.
Content & Articles by Michael Su
Lessons From Building An AI-Native Startup with Octagos Health
In this Mucker Growth Series session, we invited friends from one of our portfolio companies Haley Chute, CPO & CMO, and Harpreet Marwaha, COO & CFO of Octagos Health, to...
How To Craft Your Website Messaging & Positioning as a Startup
In this Mucker Growth Series session, Anthony Pierri, co-founder of FletchPMM, walks through how to craft website messaging and positioning as a startup. FletchPMM is a consultancy that has worked...
2026 New York Tech Week Recap of Mucker Sessions
Mucker Capital went to New York Tech Week to host sessions for founders, operators, and builders thinking through how AI is changing product, growth, and search. Among the sessions were:...
Closing Enterprise Deals in Founder-Led Sales as a Startup
In our recent Mucker Growth Series session, I invited David Mackay, Managing Director at D9Y and one of our operating experts at Mucker, to talk about closing enterprise deals in...
The 10 Security Gaps That Plague Startups Before Their A Round
A NOTE ON SEVERITY Not every item on this list carries the same level of risk. Some are the kind of finding that stops a deal. Others are serious but...
Community-Led Growth for Startups: Why Most Communities Fail and How to Build One That Actually Works
In our recent Mucker Growth Series session, I invited Sam Jacobs — founder and CEO of Pavilion — to talk about community-led growth: what it actually means, why most communities...