Melina Polly

Marketing & Brand Consultant

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I build brands that drive business and shape culture. Over the past two decades, I’ve helped shape some of the most iconic names in tech and consumer — Apple, Airbnb, Adidas, and Headspace — and co-founded a purpose-led DTC startup from the ground up.

I’ve led marketing and creative organizations from startup to scale, teams from 2–350 people, managed global P&Ls, launched integrated campaigns, managed cross-functional teams, and guided companies through high-stakes moments including IPO. I’ve also built in-house agency models for Apple and Airbnb — bridging brand vision with operational execution and global delivery.

Career highlights include:

  • Building and leading Apple’s international advertising through the iPhone and App Store era, creating a global agency network and leading all campaigns
  • Leading Airbnb’s post-IPO brand transformation and scaling global marketing
  • Co-founding Henry Rose, the first EWG and Cradle to Cradle certified fragrance brand (DTC/omnichannel)
  • Repositioning Headspace to bring meditation into the cultural mainstream
California
DTC (Direct-to-Consumer), HealthTech & BioTech, Other
Brand developmentmarketing

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