Mark Fernandes

Managing Director, Sierra Ventures

Mark Fernandes is a Managing Director at Sierra Ventures and focuses on software investments in the consumer internet and enterprise areas. His investments include Frontbridge Technologies (acquired by Microsoft), Sourcefire (NASD: FIRE) and Opalis Software (acquired by Microsoft). He was also a board observer at Net6 (acquired by Citrix Systems) and Permeo (acquired by Blue Coat Systems). He serves on the boards of Ooyala, Spotzer Media, DynamicOps and ThisMoment. Mark started his career in engineering at Seagate Technology and was then a product manager at Cisco Systems. After business school, Mark was an equity research analyst covering software companies, first at Robertson Stephens and then as a Director at Merrill Lynch. He joined Sierra Ventures in 2002. Mark has a MS in Mechanical Engineering from UC Berkeley and a MBA from Harvard.

Articles by Mark Fernandes

Compensation Benchmarks for Early Stage Startups with Peter Walker

In this Mucker Growth Session, Peter Walker from Carta reviews insights and compensation benchmarks for early stage startups gathered from Carta’s extensive dataset of nearly 50,000 startups. In the evolving...

Legal 101 For Startups with Amanda Busch

In this Mucker Growth Session, Amanda Busch, General Counsel at Mucker, discusses the legal basics founders should consider when building their startup. Link to Slide Content: Mucker Growth Series –...

Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang

In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...

Annual Financial Planning Best Practices for Startups with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton

In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse

In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...