Keyvan Peymani

Managing Director, Salem Partners

Keyvan Peymani is the Managing Director of Salem Partners. He was previously Managing Director, Digital Strategy Division for ICM Partners, serving as the firm’s chief digital executive and reporting to the Executive Board. ICM Partners is one of the largest talent and literary agencies in the world, representing clients in the fields of motion pictures, television, publishing, music, theater, branded entertainment and digital media, with principal offices in Los Angeles, New York, Washington D.C., and London. As the head of the digital strategy division, Keyvan’s focus is the expansion of the agency’s efforts across all aspects of the technology and digital sectors, creating new opportunities with the agency and its clients, including the creation of new businesses and investments with long-term benefits. These efforts span corporate strategy, venture and digital initiatives. Prior to joining ICM Partners, Keyvan served as Vice President of Direct to Consumer Business Planning and Operations at Warner Bros., where he led strategy, operations, planning and development for the DTC division within digital distribution. In addition, he oversaw three business lines, including mobile applications, and worked on industry-leading forays into the first fully digital movie applications, the first screenings of movies through Facebook and the acquisition of Flixster. Previously, he served as the head of content acquisitions for catalog content and led the wholesales efforts at Netflix; he led alternative business development for Disney’s music group; and he was the Chief Operating Officer of Nettwerk Music Group. Keyvan began his career leading his own web and tech services startup and has advised Fortune 100 companies around the world. In addition, he serves on the faculty of USC’s Annenberg School for Communication and Journalism, covering entertainment and emerging business models.

Articles by Keyvan Peymani

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao

In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...

How to Improve Your Team’s Performance and Prevent Burnout with Glenn Gow

In this Mucker Growth Session, CEO coach Glenn Gow discusses improving your team’s performance and preventing burnout. PDF of Glenn’s presentation slides Right Now, Things are Hard On any given...

Finance 101 for Early Stage Startup Founders with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales.     Delivering value at every touchpoint of...

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

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