Kevin Iwashina

Agent, Endeavor

Kevin Iwashina is currently an Agent at Endeavor Content. He was previously the Founder & President of Preferred Content, a film, television & digital sales, finance and advisory company. Preferred Content (PC) is one of the premiere brokers of North American distribution rights for both fiction and non-fiction filmed entertainment content. PC also specializes in film packaging and financing as well as consulting for high net worth individuals interested in investing in media & entertainment or established entertainment companies who need further counsel in media related strategies. In addition to his responsibilities at PC, Iwashina was the Managing Partner of Preferred Ventures (a digital media investment fund) and Co-President of City Room Creative (an editorial and production services company). Prior to founding PC, Iwashina spent 10 years at the Creative Artists Agency (CAA), where he was a talent agent, specializing in film packaging, financing and distribution. Iwashina holds a B.A. in English Literature with a minor in French Language and Culture from U.C.L.A. He is active in the non-profit and political sectors and currently serves as the Chairman of the Board of Directors of the Coalition of Asian Pacifics in Entertainment (CAPE) and is a Member of the Board of Directors of the International Documentary Association (IDA). He began his career in the mailroom at the United Talent Agency (UTA).

Articles by Kevin Iwashina

Answer Engine Optimization (AEO) for Early Stage Companies

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility Be the Brand ChatGPT Recommends

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI Automation for Startup Operations

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

New York Tech Week Mucker Sessions Recap

2025 New York Tech Week Recap Of Mucker Sessions

Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...

Build a Customer Support Function for Startups Using AI Alex Velinov

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov

Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

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