Kerri Pollard

Chief Revenue Officer, Greenfly

Kerri Pollard is a strategic, global executive with over 23 years experience including 16 years building an industry-leading, worldwide organization in the digital marketing arena. She currently serves as the Chief Revenue Officer at Greenfly. As the former, chief revenue officer of e-commerce start-up, Honey, Kerri was responsible for the monetization of the shopping extension along with identifying new revenue streams. Prior to Honey, Kerri was president of CJ Affiliate (fka, Commission Junction) from 2007 to 2015 where she generated over $100M in annual cash flow valued at $1B when acquired by Alliance Data Systems in December of 2014. Kerri assisted with acquisition integration activities through May of 2015, but left to pursue the next chapter in her career. During her tenure, the CJ marketplace grew to over 3,000 advertisers along with 70,000 publishers supported by 450 employees across 14 offices worldwide.

Articles by Kerri Pollard

The Realities of PR for Startups with Priscilla Vento

In the dynamic realm of PR for startups, understanding the nuances and timings is crucial. Priscilla Vento, the founder and CEO of 30 Miles North PR, a recommended partner, joins...

Building A Sales Development Function for Early Stage Startups with Sally Duby

Sales development is a nuanced blend of art and science, requiring a delicate balance for its effective implementation within a company. Drawing from substantial experience, Sally Duby from The Bridge...

Company Culture: How to Scale Without Losing Your Soul with Todd Emaus

In one of the recent Mucker’s Growth Series Webinars, we proudly invited one of the previous MuckerLab Partners, Todd Emaus, a serial founder, author of the book Scale Without Losing...

Link Building: A Mission-Critical Component of SEO with Eric Carrell at DoFollow.io

As part of Mucker’s ongoing Growth Series Webinars, we recently invited Eric Carrell, founder of DoFollow.io, to dig into the world of SEO, especially in the link-building space. A recap...

Technical SEO for Startups with Jacque Alec at Capconvert

As part of Mucker’s ongoing Growth Series Webinars, we recently invited Jacque Alec, the CEO of Capconvert, to go deep on the topic of technical SEO for startups. A recap...

Product-Led Growth (PLG) For Startups

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. Hila Qu has been the Head...