Kerri Pollard

Chief Revenue Officer, Greenfly

Kerri Pollard is a strategic, global executive with over 23 years experience including 16 years building an industry-leading, worldwide organization in the digital marketing arena. She currently serves as the Chief Revenue Officer at Greenfly. As the former, chief revenue officer of e-commerce start-up, Honey, Kerri was responsible for the monetization of the shopping extension along with identifying new revenue streams. Prior to Honey, Kerri was president of CJ Affiliate (fka, Commission Junction) from 2007 to 2015 where she generated over $100M in annual cash flow valued at $1B when acquired by Alliance Data Systems in December of 2014. Kerri assisted with acquisition integration activities through May of 2015, but left to pursue the next chapter in her career. During her tenure, the CJ marketplace grew to over 3,000 advertisers along with 70,000 publishers supported by 450 employees across 14 offices worldwide.

Articles by Kerri Pollard

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

2025 New York Tech Week Recap Of Mucker Sessions

Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov

Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris

Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...