Jon Carter

CEO, Snap Kitchen

Jon Carter has over 15 years of senior-level eCommerce experience including: Ticketmaster.com, Livenation.com and UnionBank.com. Jon is a recognized expert in eCommerce and advises individual investors, Private Equity and a range of consumer product and technology companies; start-ups to Fortune 500. Prior to that Jon was Senior Vice President of eCommerce at Live Nation Entertainment. In that role, he ran product, design, engineering, online marketing and fulfillment operations for a diverse range of businesses including: Ticketing, Merchandise, VIP, Fan Club, as well as all other ancillary products. As GM of the Direct to Consumer business for Live Nation Artists (Music Today), Jon was responsible for the eCommerce storefronts of over 600 brands including: Sesame Street, Jay Z, Shakira, U2, Madonna, Deadmau5, Kaskade and KISS as well as sports and fitness clients like NASCAR and Jillian Michaels. Before joining Live Nation, Jon served as Vice President of Product for UBOC.COM (the eCommerce arm of Union Bank, a bank with $97 B in assets). He is currently CEO of Snap Kitchen in Austin, Texas. Jon has a Bachelor of Arts degree in Economics from the University of California, Berkeley and an MBA from the University of California, Los Angeles.

Articles by Jon Carter

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

2025 New York Tech Week Recap Of Mucker Sessions

Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov

Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...