João Olivério

Founder, Sales as a System; Former Senior Director, Zendesk and Indeed

Serial entrepreneur, investor and executive of multinational technology and investment funds, João Luis Olivério began his career in top consulting firms like Ernst & Young and Accenture, while still studying at Polytechnic School of São Paulo (Brazil). As an entrepreneur, Olivério founded The Best Solution Group, a holding company that owned the digital agencies Brownbag, Pinx and Mail in Time. He also founded WeGo!, the first deal-of-the-day website in São Paulo, which also partnered and built joint-venture companies with Saraiva and AB/Inbev. As a leader in global technology startups, Olivério recently worked as Country Manager and Sales Director for Zendesk and Indeed in Brazil, as well as Managing Director of the Rocket Internet investment fund. In 2014, he was honored as the Best Executive of global technology companies by the Latam Founders Awards, considered the “Oscar of the Internet Ecosystem at Latin America”. As the executive of large corporations, he was director of Brasil Plural Bank, being responsible for the PiggyPeg app and the digital initiatives of the holding. His last experience was as the Sales, Innovation and New Business Director at Alper Seguros (former Brasil Insurance, a public company), during its recent turn around phase. Olivério is currently focused on disseminating the “Sales as a System” methodology, which seeks to foster the practice of sales operations and management for companies of all sizes. Also acts as a consultant for international companies that want to have a presence in Brazil or local companies that want to go global. Olivério is also an investor, advisor and mentor for several startups and acceleration programs, including Ace, Google Launchpad, Oracle for Startups and Idexo by Totvs.

Articles by João Olivério

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

How to Nail Your Pitch Deck (and Avoid Mistakes Founders Make) with Matt Gore

Have you ever thought of the average attention span per slide when an investor is going through your pitch deck? What kind of pitch deck are investors expecting? Our recent...

How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Rosabel also...

SaaS Startup Pricing Mistakes (and How to Fix Them) with Kyle Poyar

In this Mucker Growth session, Kyle Poyar from OpenView delves into the critical topic of pricing for SaaS startups, aiming to rectify prevailing mistakes in your pricing strategies. Optimizing SaaS...

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