Jennifer Loo

CFO (just left)

at Tala (just left)

Jennifer Loo most recently served as the Chief Financial Officer at Tala, overseeing the company’s capital markets efforts across both debt and equity and leading the development and expansion of Tala’s diverse portfolio of services. During her tenure there, she was instrumental in growing the business and supporting continuous product innovation, geographic expansion and regulatory compliance, resulting in Tala serving 10M customers across Kenya, Mexico, Philippines and India, originating over $4.5b in loans, and increasing revenue by 4x.

Before joining Tala, Jennifer was the CFO at Reformation, where she supported the company’s growth across e-commerce, retail, and wholesale channels. Previously, she served as the CFO of mitu, a digital media company, as well as VP Finance, Strategy & Analytics at LegalZoom.

California
Consumer FinTech, DTC (Direct-to-Consumer), Media & Entertainment
accountingBusiness PlanningBusiness StrategyCapital MarketsExecutive LeadershipFinanceFintech InnovationfundraisinghiringHRlegal

Articles by Jennifer Loo

Sales Comp Kick Start: Keys to Getting It Right as You Begin to Build Your Sales Team

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Austin Tech Week 2025 Recap

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LA Tech Week 2025 Day 3 Recap: AI Search – Wednesday Oct 15

After two packed days exploring AI startup building and go-to-market growth, Day 3 of LA Tech Week shifted focus to the evolving world of AI Search, how new AI technologies...

LA Tech Week 2025 Day 2 Recap: Startup Growth – Tuesday Oct 14

After a packed AI Building Day, we continued LA Tech Week with Startup Growth Day, a full schedule of sessions focused on go-to-market strategy, founder journeys, and scaling startups in...

LA Tech Week 2025 Day 1 Recap: AI Building – Monday Oct 13

We hosted three full days of events during LA Tech Week, each one focused on helping founders learn, connect, and build with the latest in AI and startup growth. Day...

Using Customer Feedback to Build a Product that Customers Will Love

Customer feedback is the lifeblood of successful product development, but many startups struggle with collecting, validating, and prioritizing the constant stream of input from users, advisors, and internal teams. In...

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