Jason Meresman
VP Product
at ifeel
Now based in Europe after 20+ years in LA and the Bay Area, Jason is a seasoned pro in building startups, mentoring early-stage companies and scale-ups, and stepping in as a fractional or interim C-suite leader for Seed to Series C stages.
With a background that includes being on the founding team at ResortPass and a Principal PM at Amazon driving 0 to 1 growth, he’s founded two companies and successfully exited several venture-backed startups across the US, UK, and EU.
Jason excels in helping founders and CEOs nail product-market fit, optimize growth strategies, navigate fundraising, and apply AI as a game-changing enabling technology. His hands-on approach involves refining business models, crafting effective product strategies, and structuring organizations for success — all geared towards de-risking investments and maximizing returns for investors.
Articles by Jason Meresman

Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang
In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...

Annual Financial Planning Best Practices for Startups with Debbie Rosler
In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton
In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse
In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch
In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao
In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...