Hans Yang
Partner, BCG Digital Ventures
Hans has a diverse background as a founder – entrepreneur, game developer, and strategist. He is currently a Partner at BCG Digital Ventures where he works with Fortune 500 clients to develop digital consumer products and build out digital teams. He works across all consumer industries, with a focus in e-commerce and gamification. Prior to BCG, he led operations for Luxe Valet (acquired by Volvo Cars), the Uber for valet parking where he scaled the business across the US, standing up operations in eight major cities. Before that, Hans managed game studios for Disney and Zynga, with a focus in mobile and free to play business models.
Hans received his BS from MIT in engineering and his MBA from UCLA Anderson. He is also an avid surfer and proud father of three kids and one fur baby.
Content & Articles by Hans Yang
Setting Up A Founder-Led Organic LinkedIn Content Machine With Claude
In this Mucker Growth Series session, we invited Jonathan Martinez, founder and CEO of GrowthPair, to share how founder-led LinkedIn content took his startup from zero to $1M in annual...
Lessons From Building An AI-Native Startup with Octagos
In this Mucker Growth Series session, we invited friends from one of our portfolio companies Haley Chute, CPO & CMO, and Harpreet Marwaha, COO & CFO of Octagos, to share...
How To Craft Your Website Messaging & Positioning as a Startup
In this Mucker Growth Series session, Anthony Pierri, co-founder of FletchPMM, walks through how to craft website messaging and positioning as a startup. FletchPMM is a consultancy that has worked...
2026 New York Tech Week Recap of Mucker Sessions
Mucker Capital went to New York Tech Week to host sessions for founders, operators, and builders thinking through how AI is changing product, growth, and search. Among the sessions were:...
Closing Enterprise Deals in Founder-Led Sales as a Startup
In our recent Mucker Growth Series session, I invited David Mackay, Managing Director at D9Y and one of our operating experts at Mucker, to talk about closing enterprise deals in...
The 10 Security Gaps That Plague Startups Before Their A Round
A NOTE ON SEVERITY Not every item on this list carries the same level of risk. Some are the kind of finding that stops a deal. Others are serious but...