Gina Anastasi

Former COO

at LeadPoint And Rent.Com

Gina is the Founder and President of Gina Anastasi, Inc., which provides advisory services to companies at all stages of development. She was the COO at Rent.com. During her 6 years there, she led the company through a major restructuring and growth of revenue from $2MM to $60MM with 30% profit margins. As COO of LeadPoint, a lead exchange company, Gina restructured and rebuilt the organization resulting in the company shifting from a significant burn per month to becoming profitable during her 3-year tenure. At Oasis Residential, a NYSE apartment REIT with 13,000 apartments and 550 employees and $60MM in annual NOI, asVP of Operations for 3 years, she led a major, comprehensive internal cultural shift and external marketing positioning change that resulted in over $1MM net profit annually in a very soft market. The company was acquired in 1998 for $1B. At Southmark Pacific, a real estate development company, Gina was a Senior VP instrumental in growing the company from$25MM in assets to $850MM in less than 6 years. Among other responsibilities, including marketing/sales, asset management, project management and JV liaison, she was the right hand to the President in the expansion of the executive team. Gina also held a C-level executive with UberMedia, an Idealab company in its early formation providing executive coaching and operational guidance on building a successful culture. Gina serves as an Advisor to The Hub LA and served 8 years on the Board of Directors of WISE Senior Services, two years as President. Gina also served as a Fulfillment Fund mentor for 5 years. She holds an Interdepartmental BA in Urban Studies from Stanford University and a MA in Spiritual Psychology.
California
Other
growth

Articles by Gina Anastasi

Finance 101 for Early Stage Startup Founders with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales.     Delivering value at every touchpoint of...

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

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