Gary Shenk

Founding CEO and Executive Chairman, Branded Entertainment Network

Gary Shenk is the Founding CEO and Executive Chairman of BEN (the Branded Entertainment Network), a Bill Gates-owned private company and the global market leader in product placement and entertainment advertising. Prior to BEN, he was the CEO of Corbis, the world’s largest image archive, and the General Manager of FlixMix — a specialty DVD and licensing company owned by Universal Pictures. Gary began his career as a Project Leader in the Media and Entertainment practice of The Boston Consulting Group. He’s a graduate of Harvard College and the Wharton Business School.

Content & Articles by Gary Shenk

Most Startup Content Is Invisible: Here’s How to Fix It

In this Mucker Growth Series session, we invited Irina Maltseva, founder of Seen, to share how early-stage B2B SaaS companies get found on Google and inside LLMs. She has spent...

Setting Up A Founder-Led Organic LinkedIn Content Machine With Claude

In this Mucker Growth Series session, we invited Jonathan Martinez, founder and CEO of GrowthPair, to share how founder-led LinkedIn content took his startup from zero to $1M in annual...

Lessons From Building An AI-Native Startup with Octagos

In this Mucker Growth Series session, we invited friends from one of our portfolio companies Haley Chute, CPO & CMO, and Harpreet Marwaha, COO & CFO of Octagos, to share...

How To Craft Your Website Messaging & Positioning as a Startup

In this Mucker Growth Series session, Anthony Pierri, co-founder of FletchPMM, walks through how to craft website messaging and positioning as a startup. FletchPMM is a consultancy that has worked...

2026 New York Tech Week Recap of Mucker Sessions

Mucker Capital went to New York Tech Week to host sessions for founders, operators, and builders thinking through how AI is changing product, growth, and search. Among the sessions were:...

Closing Enterprise Deals in Founder-Led Sales as a Startup

In our recent Mucker Growth Series session, I invited David Mackay, Managing Director at D9Y and one of our operating experts at Mucker, to talk about closing enterprise deals in...

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