Eva Ho

General Partner, Fika Ventures

Eva Ho is currently a General Partner at Fika Ventures. Previously, she was VP of Marketing & Operations for Factual, a technology start-up in Los Angeles focused on open data. She co-founded Navigating Cancer and Whole Child LA, and sits on the board of First Descents and Iridescent. She was a Senior Product Marketing Manager at Google and YouTube. Prior to Google, she was the head of marketing for Applied Semantics, a company that was sold to Google in 2003. Additional past employers include The Wilkerson Group, Procter & Gamble and IBM. She holds an MBA from the Cornell University as well as an AB in Biology from Harvard University.

Articles by Eva Ho

LA Tech Week 2025 Day 2 Recap: Startup Growth – Tuesday Oct 14

After a packed AI Building Day, we continued LA Tech Week with Startup Growth Day, a full schedule of sessions focused on go-to-market strategy, founder journeys, and scaling startups in...

LA Tech Week 2025 Day 1 Recap: AI Building – Monday Oct 13

We hosted three full days of events during LA Tech Week, each one focused on helping founders learn, connect, and build with the latest in AI and startup growth. Day...

Using Customer Feedback to Build a Product that Customers Will Love

Customer feedback is the lifeblood of successful product development, but many startups struggle with collecting, validating, and prioritizing the constant stream of input from users, advisors, and internal teams. In...

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....