Ethan Smith
Partner, Sachi
Ethan Smith is currently a Partner at Sachi, an organic growth advisory agency based in San Francisco, California. Smith also serves as an advisor for MasterClass and Ticketmaster. He was most recently the VP of Growth at Yummly.com, an online digital kitchen platform mapping the food genome and making life better, easier, and more fun for everyone who cooks. He led product and marketing. Prior to Yummly, he managed product, design, and marketing at Wize.com (acquired by Nextag). He is a speaker and consultant for SEO, online marketing, and metrics based product development.
Content & Articles by Ethan Smith
The 10 Security Gaps That Plague Startups Before Their A Round
A NOTE ON SEVERITY Not every item on this list carries the same level of risk. Some are the kind of finding that stops a deal. Others are serious but...
Community-Led Growth for Startups: Why Most Communities Fail and How to Build One That Actually Works
In our recent Mucker Growth Series session, I invited Sam Jacobs — founder and CEO of Pavilion — to talk about community-led growth: what it actually means, why most communities...
Pricing Models & Monetization Systems for Startup Success
In our recent Mucker Growth Series webinar session, we invited Jeffrey Tjiok and Jack Benson from Simon-Kucher to break down how startups can build pricing into their DNA from day...
Pitch Decks That Actually Raise Money: An Extreme Makeover Guide
Welcome to another recap from our Growth Series webinars, a series of sessions where we go deep into topics that help drive startup growth. In this session, we invited back...
Stop Hiding Behind Your Screen: In-Person Events Are How You Win in 2026
2026 is shaping up to be the year businesses rediscover the power of shaking hands, clinking glasses, and actually meeting their prospects in person. Don’t take my word for it...
Build Alignment Before You Burn Out
Everything Feels Urgent At early-stage companies, everything feels urgent: shipping product, closing customers, raising money. In that environment, planning can feel like a luxury, or even a liability. In my...