Don Cansino

Don is a seasoned executive who has decades worth of experience building award-winning products in mobile entertainment, SaaS, fintech, retail, and automotive industries. Don is passionate about guiding talented teams with his technical expertise in building innovative products that consumers love.

He has held executive positions at startups and at some of the most transformative large companies that have pioneered technology and product innovation.

Don was previously the CTO at CurbWaste, where he helped scale their SaaS/fintech software as revenue increased 8x through multiple funding rounds.

Prior to the startup world, Don headed up product for Walmart, where he oversaw the OmniChannel strategy for all 10 service counters — including wireless, automotive, and health/wellness — each generating over $1B in revenue. He introduced new offerings in wireless and health, tripled online adoption in automotive, and built a universal tech stack to power all service areas.

Don also served as Vice President at AT&T, bringing to market products such as Data Free TV, Mobile DVR, and streaming applications for Rogers in Canada. Earlier, at DIRECTV, he launched the Emmy Award-winning NFL Sunday Ticket experience across streaming platforms and interactive television.

At DIRECTV, Don pioneered the media industry with innovations like TV Everywhere, Kid’s App, Commercial Application, What’s Hot, and Bar Finder. He also expanded digital offerings for DIRECTV Latin America and helped resolve piracy issues, contributing to the company’s rise as a leader in television.

Don earned a B.S. in Computer Engineering from Purdue University, holds numerous U.S. patents, and speaks three languages.