David Jesse
Founder & Advisor
at Crescendo Product Group
Product executive, coach and transformation leader with twenty-five years of experience scaling startups up through global businesses. Proven success as CPO at Fetch (grew from 1.2M to 5.1M active customers), VP Product at Groupon (led product through hypergrowth prior to IPO), as well as product executive roles at DoorDash, eBay, and Gaia Interactive.
As a coach and fractional product leader, I’ve guided dozens of companies from seed stage to Fortune 20, focusing on:
- Building high-performing product organizations
- Defining outcome-driven product strategy
- Scaling through critical growth phases
- Transforming product culture and processes
Deep expertise in marketplaces, e-commerce, and consumer products, with successful advisory experience across SaaS, fintech, healthcare, and enterprise software. Available for leadership coaching, advisory roles, board roles, and fractional product executive engagements.
Operating Expert Rating
Articles by David Jesse

Annual Financial Planning Best Practices for Startups with Debbie Rosler
In this Mucker Growth Session, Debbie Rosler from Burkland reviews best practices for building a startup annual financial plan. Objectives of Financial Planning for Startups There are 6 key objectives...

Creative GenAI Applications to Fuel Early Stage Startup Growth with Rosemary Brisco and Bob Mitton
In this Mucker Growth Session, Rosemary Brisco and Bob Mitton, renowned consultants in the AI field, focus on how startups can utilize AI to enhance growth and efficiency across various...

How To Identify Key Product Metrics To Unlock Value For Product-Led Startups with David Jesse
In this Mucker Growth Session, David Jesse, Senior Product Advisor & Coach at Prodify with prior product leadership experience at DoorDash, Groupon, and eBay, focuses on aligning your product metrics...

Managing Complex B2B Sales Motions for Startup Founder-Led Sales with Luke Welch
In this Mucker Growth Session, Luke Welch, owner of Luke Welch GTM Consulting and former VP of Global Marketing Solution Sales at Salesforce, focuses on the challenges and best practices...

How to Kickstart Content Marketing at Early-Stage Companies with Dennis Shiao
In this Mucker Growth Session, Dennis Shiao, founder of marketing agency Attention Retention, walks through how to make an impact with content marketing even when you have limited budget and...

How to Improve Your Team’s Performance and Prevent Burnout with Glenn Gow
In this Mucker Growth Session, CEO coach Glenn Gow discusses improving your team’s performance and preventing burnout. PDF of Glenn’s presentation slides Right Now, Things are Hard On any given...