David Jesse
Founder & Advisor
at Crescendo Product Group
Product executive, coach and transformation leader with twenty-five years of experience scaling startups up through global businesses. Proven success as CPO at Fetch (grew from 1.2M to 5.1M active customers), VP Product at Groupon (led product through hypergrowth prior to IPO), as well as product executive roles at DoorDash, eBay, and Gaia Interactive.
As a coach and fractional product leader, I’ve guided dozens of companies from seed stage to Fortune 20, focusing on:
- Building high-performing product organizations
- Defining outcome-driven product strategy
- Scaling through critical growth phases
- Transforming product culture and processes
Deep expertise in marketplaces, e-commerce, and consumer products, with successful advisory experience across SaaS, fintech, healthcare, and enterprise software. Available for leadership coaching, advisory roles, board roles, and fractional product executive engagements.
Operating Expert Rating
Articles by David Jesse

Building Product Without Knowing Code With Adam New Waterson
In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...

How To Build An Automated Sales Outreach Engine For Startups with ColdIQ
Many B2B startups (and even larger organizations) are unable to be successful with their outbound sales strategy because they take a lazy, “batch-and-blast” approach. In a recent Mucker Growth Series...

Navigating the AI Sales Tools Landscape To Grow Your Startup With Blue Bowen
We had the privilege of hosting, Eugene “Blue” Bowen, Research Principal from G2, one of the leading software marketplaces and review sites that cover a broad range of B2B solutions....

Compensation Benchmarks for Early Stage Startups with Peter Walker
In this Mucker Growth Session, Peter Walker from Carta reviews insights and compensation benchmarks for early stage startups gathered from Carta’s extensive dataset of nearly 50,000 startups. In the evolving...

Legal 101 For Startups with Amanda Busch
In this Mucker Growth Session, Amanda Busch, General Counsel at Mucker, discusses the legal basics founders should consider when building their startup. Link to Slide Content: Mucker Growth Series –...

Buyer Journey Framework – The Secret To B2B Go-To-Market Success with Tony Yang
In this Mucker Growth Session, Tony Yang, Head of Growth at Mucker, walks through using a buyer’s journey framework to improve your customer’s experience and your conversion rates. Common Buyer...