Andreas Biebl

CMO

at Winc Wines

Andreas Biebl is a marketing executive with 15+ years of global experience working for Fortune 500 companies and startups throughout Europe and the US. He is currently the Chief Marketing Officer at Winc Wines. He was most recently the VP Marketing at Nordstromrack.com | HauteLook, a Nordstrom Company, which has recently made it way into the “Top 100 Tech Companies in LA” list on builtinla.com. Previously he was the co-founder of Stealth Mode, a Santa Monica based startup that revolutionizes real estate transactions and agent matching with consumers. Before Stealth Mode, he was the VP Marketing at DECA, where he executed strategy for the company and acted as lead person for key technology partnerships. He also served as the director of international internet marketing at eBay Inc from 2007 to 2008, and as the head of marketing at eBay Austria from 2003 to 2007. Andreas earned an M.A. in International Policy Studies from Stanford University.

Articles by Andreas Biebl

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...