Alex Sherstinsky

Senior Machine Learning and Data Products Engineer, Superconductive Health

Alex Sherstinsky is currently a Senior Machine Learning and Data Products Engineer at Superconductive Health. He most recently served as the VP of Product Development at Qualaroo. At Qualaroo, Alex Sherstinsky led product development, R&D, and web operations. Qualaroo is a DIY (“do it yourself”) tool that enables marketers to target incoming site visitors with engagements, such as conversion feedback questions, lead generation forms, and promotions. Alex Sherstinsky – with Eugene Mandel – co-founded MustExist, Inc. Responsibilities included the leading of all aspects of starting and running a software company: incorporation, product strategy, development, sales, partnerships, intellectual property, etc. The company’s core technology, Social Content Curation, was embodied in a product called Buzzworthy, which was used by more than 7,000 websites on Webs.com for content marketing. Before MustExist, Alex was a member of the founding team at NebuAd, Inc. Funded by Menlo Ventures and Sierra Ventures, NebuAd built an online advertising network in partnership with Internet Service Providers. As the V.P. of Product Development, Alex headed Product Management, Product Development, and Network Operations. Prior to NebuAd, Alex was Senior Director of Products at FaceTime Communications, Inc. (now Actiance, Inc.), a leader in security, management, and compliance for Internet communications. At FaceTime, he led the development, delivery, and marketing of FaceTime’s technology platform, product lines, and partnerships since the company’s founding in 1997. Before FaceTime, Alex worked at several other start-ups, consulted for AT&T, and held internships at LSI Logic and Hewlett-Packard. Alex Sherstinsky holds PhD/ScD and MS degrees from the Massachusetts Institute of Technology and a BS degree from the University of California, Berkeley in Electrical Engineering and Computer Sciences. His doctorate and post-doctorate research work was conducted at the M.I.T. Media Laboratory. Alex Sherstinsky is the holder of four U.S. patents.

Articles by Alex Sherstinsky

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

How to Nail Your Pitch Deck (and Avoid Mistakes Founders Make) with Matt Gore

Have you ever thought of the average attention span per slide when an investor is going through your pitch deck? What kind of pitch deck are investors expecting? Our recent...

How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Rosabel also...

SaaS Startup Pricing Mistakes (and How to Fix Them) with Kyle Poyar

In this Mucker Growth session, Kyle Poyar from OpenView delves into the critical topic of pricing for SaaS startups, aiming to rectify prevailing mistakes in your pricing strategies. Optimizing SaaS...