Alex Sherstinsky

Senior Machine Learning and Data Products Engineer, Superconductive Health

Alex Sherstinsky is currently a Senior Machine Learning and Data Products Engineer at Superconductive Health. He most recently served as the VP of Product Development at Qualaroo. At Qualaroo, Alex Sherstinsky led product development, R&D, and web operations. Qualaroo is a DIY (“do it yourself”) tool that enables marketers to target incoming site visitors with engagements, such as conversion feedback questions, lead generation forms, and promotions. Alex Sherstinsky – with Eugene Mandel – co-founded MustExist, Inc. Responsibilities included the leading of all aspects of starting and running a software company: incorporation, product strategy, development, sales, partnerships, intellectual property, etc. The company’s core technology, Social Content Curation, was embodied in a product called Buzzworthy, which was used by more than 7,000 websites on Webs.com for content marketing. Before MustExist, Alex was a member of the founding team at NebuAd, Inc. Funded by Menlo Ventures and Sierra Ventures, NebuAd built an online advertising network in partnership with Internet Service Providers. As the V.P. of Product Development, Alex headed Product Management, Product Development, and Network Operations. Prior to NebuAd, Alex was Senior Director of Products at FaceTime Communications, Inc. (now Actiance, Inc.), a leader in security, management, and compliance for Internet communications. At FaceTime, he led the development, delivery, and marketing of FaceTime’s technology platform, product lines, and partnerships since the company’s founding in 1997. Before FaceTime, Alex worked at several other start-ups, consulted for AT&T, and held internships at LSI Logic and Hewlett-Packard. Alex Sherstinsky holds PhD/ScD and MS degrees from the Massachusetts Institute of Technology and a BS degree from the University of California, Berkeley in Electrical Engineering and Computer Sciences. His doctorate and post-doctorate research work was conducted at the M.I.T. Media Laboratory. Alex Sherstinsky is the holder of four U.S. patents.

Articles by Alex Sherstinsky

Startup Guide to AI Visibility Be the Brand ChatGPT Recommends

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI Automation for Startup Operations

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...

New York Tech Week Mucker Sessions Recap

2025 New York Tech Week Recap Of Mucker Sessions

Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...

Build a Customer Support Function for Startups Using AI Alex Velinov

How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov

Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers

Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...

Sales Discovery & Qualification for Startups Richard Harris

Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris

Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...

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