Aileen Lee

Founder, Cowboy Ventures

Aileen has many years of experience helping start ups build products customers love, and helping companies scale, both as an investor and operator. Prior to Cowboy, she joined the venture firm Kleiner Perkins Caufield & Byers in 1999. At KPCB she worked hands-on with a range of consumer, enterprise, media and greentech companies including Bloom Energy, Blue Nile (NILE), Good Technology (acquired by MOT), One Kings Lane, Plum District, Rent the Runway, Shopkick, Tellme (acquired by MSFT), and Trendyol. During that time she was also founding CEO of RMG Networks (RMGN), the leading digital out-of-home media company, backed by KPCB. Aileen has also held operating roles at Gap Inc., The North Face and Odwalla and started her career at Morgan Stanley. She has degrees from MIT, Harvard Business School, and Millburn High School; and she’s the proud mom of 3 kids plus a dog, chickens and bees, and the wife of a series A stage co-founder/CTO.

Articles by Aileen Lee

Finance 101 for Early Stage Startup Founders with Debbie Rosler

In this Mucker Growth Session, Debbie Rosler from Burkland dives into the fundamental financial best practices and infrastructure early -stage startups need to put in place. Finance 101: Why Should...

Engineering Customer & Product Feedback Loops with Holden Munson & Sofia Maravich

In this Mucker Growth session, Holden Munson and Sofia Maravich from Rethink Labs, explore how to develop a useful system of collecting customer data and integrating it into your team....

How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales.     Delivering value at every touchpoint of...

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

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