Aileen Lee

Founder, Cowboy Ventures

Aileen has many years of experience helping start ups build products customers love, and helping companies scale, both as an investor and operator. Prior to Cowboy, she joined the venture firm Kleiner Perkins Caufield & Byers in 1999. At KPCB she worked hands-on with a range of consumer, enterprise, media and greentech companies including Bloom Energy, Blue Nile (NILE), Good Technology (acquired by MOT), One Kings Lane, Plum District, Rent the Runway, Shopkick, Tellme (acquired by MSFT), and Trendyol. During that time she was also founding CEO of RMG Networks (RMGN), the leading digital out-of-home media company, backed by KPCB. Aileen has also held operating roles at Gap Inc., The North Face and Odwalla and started her career at Morgan Stanley. She has degrees from MIT, Harvard Business School, and Millburn High School; and she’s the proud mom of 3 kids plus a dog, chickens and bees, and the wife of a series A stage co-founder/CTO.

Articles by Aileen Lee

How to Keep Your Emails Landing in the Inbox with Google’s Updated Spam Policies with Daniel-wise Ojaide

In this Mucker Growth session, Daniel-wise Ojaide from Warmbox.ai delves into the changes to Google and Yahoo’s updated spam policies and how to ensure your emails and outbound campaigns are...

Best Customers, Best Results: Unlocking Retention-Driven B2C Growth with Julius Lai

In this Mucker Growth session, Julius Lai from ArtShare discusses customer retention, which is often overlooked but essential for startups facing growth challenges. The following content will provide practical recaps...

Leveraging a Financial Model for Fundraising Success with Steven Plappert

In this Mucker Growth Session, Steven Plappert, CEO and co-founder of Forecastr, tackles how to use your financial model to the best capacity when fundraising. Your financial model can be...

How to Nail Your Pitch Deck (and Avoid Mistakes Founders Make) with Matt Gore

Have you ever thought of the average attention span per slide when an investor is going through your pitch deck? What kind of pitch deck are investors expecting? Our recent...

How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Rosabel also...

SaaS Startup Pricing Mistakes (and How to Fix Them) with Kyle Poyar

In this Mucker Growth session, Kyle Poyar from OpenView delves into the critical topic of pricing for SaaS startups, aiming to rectify prevailing mistakes in your pricing strategies. Optimizing SaaS...