James Cham

Partner, Bloomberg Beta

James is a partner at Bloomberg Beta, a venture firm affiliated with Bloomberg LP. James previously invested with Trinity Ventures, with over five years of investing experience in consumer services, enterprise software and digital media companies. Prior to Trinity, James was a Vice President at Bessemer Venture Partners where he was instrumental in eight new investments in consumer internet services, security and digital media sectors along with a number of seed investments. Before Bessemer, James was a consultant with the Boston Consulting Group where he developed marketing strategies for entertainment and IT companies. Earlier, he built web applications for start ups as a Principal at Zefer and developed IT systems for Fortune 500 companies as a software developer at Andersen Consulting (now Accenture). While at Bessemer, James was a board member at CrowdFlower and Open Candy and a board observer at LifeLock, ReputationDefender, Sonic Mule and BillShrink. James holds an MBA from the Massachusetts Institute of Technology, Sloan School of Management and an AB in Computer Science from Harvard College.

Articles by James Cham

How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder

I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...

7 Steps to Build a Product That Sells Itself

Learn the 7 steps to product-led growth (PLG) to build a product that sells itself. Drive activation, boost conversions, and scale efficiently with Wes Bush from ProductLed....

The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out

A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....

Answer Engine Optimization (AEO) for Early Stage Companies

In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...

Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends

Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....

Practical Uses of AI & Automation for Startup Operations

In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...